Existing content starts performing
Pages you already published begin ranking once they can be crawled and understood.
Technical SEO
Fix What's Stopping Your Pages From Ranking at All
You can have the best content in your market and rank for none of it. If search engines cannot crawl, render, understand or trust your pages, everything built on top underperforms.
- Crawl and index issues found and fixed
- Core Web Vitals treated as a ranking factor
- Implementation, not just a report
What we diagnoseFull audit
- CrawlabilityLog & crawl analysis
- IndexationCoverage review
- CanonicalsDuplication mapped
- Core Web VitalsField & lab data
- Structured dataValidated
Best for
- Large sites
- E-commerce brands
- SaaS & technology
- JavaScript-heavy sites
- Migrating sites
Tools & platforms
- Screaming Frog
- Google Search Console
- PageSpeed Insights
- Looker Studio
The Problem
Technical Problems That Quietly Cost You Traffic
These rarely announce themselves. Traffic just never arrives.
Pages that are never indexed
Blocked by robots.txt, marked noindex by a plugin default, orphaned with no internal links, or simply never reached because crawl budget is spent elsewhere.
The same content on many URLs
Parameters, filters, pagination, trailing slashes and HTTP/HTTPS variants splitting ranking signals across a dozen versions of one page.
Core Web Vitals failing on mobile
Layout shifts, slow largest contentful paint and heavy JavaScript — a measurable ranking drag and a direct conversion cost.
Content that only exists after JavaScript runs
Client-rendered pages where the crawler sees an empty shell, so the content you wrote is effectively invisible.
Our Approach
Diagnose Precisely, Then Actually Fix It
We crawl your site the way a search engine does, cross-reference against Search Console coverage and, where available, server logs — so we can distinguish between pages that are not crawled, not indexed, and not ranking. Those are three different problems with three different fixes.
Then we implement. Most technical audits arrive as a PDF that nobody has the time or context to action. We prioritise by impact against effort and do the work.
- Full technical crawlEvery URL, status code, redirect chain and directive mapped
- Index coverage analysisWhy each excluded page is excluded
- Canonicalization strategyDuplication consolidated so signals stop splitting
- Core Web Vitals remediationField data diagnosed and fixed, not just measured
- Structured data implementationValid, appropriate schema — never fabricated markup
What You Get
What Technical SEO Covers
- CrawlabilityRobots.txt, crawl paths, orphan pages and crawl budget
- IndexationCoverage review, noindex audit, thin and duplicate page handling
- CanonicalizationDuplicate content consolidated onto the right URL
- RedirectsChains and loops resolved, redirect map maintained
- Site architectureDepth, hierarchy and internal linking restructured
- XML sitemapsAccurate, segmented and submitted
- Robots.txtCorrect crawl directives without blocking what matters
- Core Web VitalsLCP, CLS and INP diagnosed from field data and fixed
- JavaScript SEORendering tested; server-side or pre-rendering recommended where needed
- Structured dataSchema implemented and validated against real eligibility
- Pagination & facetingFilter and pagination URLs controlled at scale
- InternationalizationHreflang implemented and validated where you target multiple markets
Business Impact
What Fixing the Technical Layer Unlocks
Every future investment works harder
Content and links pay back more on a sound foundation.
Faster pages, better conversion
Core Web Vitals work benefits users and rankings together.
Rich results eligibility
Valid structured data can earn more space in the results page.
Crawl budget spent on what matters
Large sites get important pages seen more often.
Fewer inexplicable drops
Clean architecture means fewer surprises after updates.
How It Works
How a Technical Engagement Runs
01
Crawl & data collection
Full site crawl, Search Console export, analytics and server logs where available.
02
Diagnosis
Issues separated into crawl, index and rank problems, then prioritised by impact.
03
Prioritised roadmap
Ranked by expected impact against implementation effort, with reasoning.
04
Implementation
We do the work, or brief and support your developers if you prefer.
05
Validation
Re-crawl, request indexing, confirm fixes registered in Search Console.
06
Monitoring
Coverage, Core Web Vitals and rankings watched for regressions.
Pricing
Technical SEO Pricing
Every engagement is scoped individually. These ranges give you a realistic idea of investment before you speak to us.
Technical Audit
One-off diagnosis with a roadmap
$650one-offUp to 500 URLs
- Full technical crawl
- Index coverage analysis
- Core Web Vitals review
- Structured data validation
- Prioritised roadmap
- Walkthrough call
Audit + Implementation
Diagnosis and the fixes
$2,400one-offUp to 2,000 URLs
- Everything in Technical Audit
- Implementation of prioritised fixes
- Core Web Vitals remediation
- Schema implementation
- Redirect & canonical cleanup
- Re-crawl & validation
- 30 days of follow-up
Enterprise / Ongoing
Large and complex sites
$1,500/monthRolling monthly
- Log file analysis
- Large-site crawl budget management
- JavaScript rendering strategy
- Faceted navigation at scale
- International & hreflang management
- Continuous monitoring & alerting
- Developer support
Prices are in USD and indicative starting points for scoping — final quotes depend on scope, competition and current site condition. [Confirm or edit these figures before launch.]
Our Work
Recent Projects
Project slots are ready for real client work — screenshots, brand names and outcomes drop straight into these cards.
[Add Case Study]Replace with a real project screenshot
[Client Name] — Indexation Recovery
Replace with the indexation problem found and the traffic recovery.
[Add Case Study]Replace with a real project screenshot
[Client Name] — Core Web Vitals
Replace with before/after field data and the conversion impact.
[Add Case Study]Replace with a real project screenshot
[Client Name] — Large Site Crawl
Replace with site size, crawl issue and outcome.
Measured Outcomes
Technical Outcome Measures
Metrics below are editable placeholders. They will be replaced with verified client results — nothing here is invented.
+XX%Pages indexed
XXCore Web Vitals pass rate
+XX%Organic traffic
−XX%Crawl errors
FAQ
Questions Before You Start
Everything that determines whether search engines can find, crawl, render, understand and trust your pages — as distinct from the content on them or the links pointing at them. Crawlability, indexation, site speed, structured data, architecture and rendering.
Common signals: pages missing from Google despite being published, traffic falling without a content change, Search Console coverage errors, or content that ranks far below its quality. An audit confirms it either way.
We implement. A report alone rarely gets actioned. If you have your own developers we can brief and support them instead — but somebody has to do the work for it to matter.
Recrawling and reindexing takes days to weeks depending on site size and crawl frequency. Ranking improvements typically follow over four to twelve weeks.
Changes are tested on staging first and implemented in controlled batches so anything unexpected can be isolated and reversed.
Yes. We test what the crawler actually renders and recommend server-side rendering, dynamic rendering or hydration changes where content is not reliably visible.
It is a confirmed but relatively light ranking signal. The stronger argument is commercial: faster pages convert better, so the work pays for itself regardless of its ranking weight.
Let's Talk
Find Out What's Blocking Your Rankings
A technical audit tells you exactly which pages cannot be crawled, indexed or understood — and what it takes to fix each one.
No obligation. If we are not the right fit for your goals, we will say so.