More revenue from existing traffic
Better browsing and checkout lift conversion without more spend.
E-commerce Development
Online Stores Designed Around How People Actually Buy
Shoppers rarely land on a product page and buy. They browse, filter, compare, leave, come back and hesitate. A store that supports that journey outsells one that only displays stock.
- Platform chosen on fit, not preference
- Filtering and search that work
- Trust designed into every step
Where we focusRevenue path
- Category UXBrowse & filter
- Product pageObjection-led
- Site searchTuned
- CheckoutFriction removed
- Trust signalsThroughout
Best for
- E-commerce brands
- Retailers
- DTC brands
- B2C brands
- Marketplace sellers
Platforms
- Shopify
- WooCommerce
- Adobe Commerce
The Problem
Where Online Stores Lose Buyers
The leaks are usually in browsing and comparison, long before checkout.
Filtering that does not match how people shop
Filters built from your database fields rather than the attributes buyers actually care about, so narrowing a catalogue takes too many clicks.
Site search that returns nothing useful
Exact-match search that fails on plurals, synonyms and typos. Visitors who use search buy at a much higher rate — when it works.
No answers to buying objections
Delivery times, return policy, sizing, compatibility and stock status missing from the page where the decision is being made.
A checkout that asks too much
Account creation, address fields that could be auto-completed, and no visible progress or reassurance about security.
Our Approach
Commerce UX, Built on the Right Platform
We start by choosing the platform honestly — Shopify when you want less technical overhead, WooCommerce when you need control or want to avoid transaction fees. The recommendation follows your catalogue, team and margins.
Then we design the parts that determine revenue: category browsing, filtering, search, product presentation, cart and checkout — each tested on mobile, where most of the traffic and most of the abandonment lives.
- Honest platform recommendationShopify or WooCommerce based on your situation, not ours
- Category and filter designBuilt from buyer attributes, not database columns
- Search tuningSynonyms, typo tolerance and merchandised results
- Objection-led product pagesDelivery, returns, sizing and stock answered in place
- Checkout friction auditEvery field and step justified or removed
Search: modern ecommerce product grid interface
What You Get
What an E-commerce Build Includes
- Platform selectionA written recommendation with the trade-offs spelled out
- UX & wireframesCategory, product, cart and checkout flows designed before visuals
- Product architectureTaxonomy, attributes, variants and metafields structured for scale
- Filtering & faceted navigationUseful for shoppers, controlled for crawlers
- Site search configurationSynonyms, typo tolerance, merchandising rules
- Checkout optimizationGuest checkout, minimal fields, early shipping clarity
- Trust designReviews, guarantees, security signals and clear policies
- Conversion trackingGA4 enhanced e-commerce plus ad platform conversion events
- E-commerce SEO foundationsCategory and product optimization, schema, internal linking
- PerformanceImage pipeline, caching and script discipline tuned for mobile
- Payments, shipping & taxConfigured and tested with real end-to-end orders
- Migration & redirectsWhere you are moving platforms, with rankings protected
Business Impact
What Improves After the Rebuild
Higher average order value
Considered merchandising and related products raise basket size.
Lower abandonment
Removing friction and surprise costs keeps carts alive.
Category pages that rank
Structured to earn organic traffic, not just display products.
Cheaper paid acquisition
A store that converts better makes every ad channel cheaper.
A catalogue that scales
Architecture that copes with ten times the products.
How It Works
How an E-commerce Project Runs
01
Commercial discovery
Margins, best sellers, return rates, competitors and current analytics.
02
Platform decision
A documented recommendation with reasoning, before any design work.
03
UX & architecture
Catalogue structure, filtering logic and the full purchase flow wireframed.
04
Design
Category, product, cart and checkout templates designed and signed off.
05
Build & integrate
Store development, payments, shipping, tax, and analytics.
06
Test, migrate & launch
Real test orders on real devices, data migration, redirects, then launch.
Pricing
E-commerce Project Pricing
Every engagement is scoped individually. These ranges give you a realistic idea of investment before you speak to us.
Starter Store
First store, focused catalogue
$1,800one-offUp to 50 products
- Shopify or WooCommerce build
- Custom category & product templates
- Payment & shipping setup
- Basic e-commerce SEO
- GA4 e-commerce tracking
- 30 days support
Growth Store
Scaling stores that need conversion work
$4,800one-offUp to 500 products
- Everything in Starter
- Full UX & wireframing stage
- Filtering & site search tuning
- Checkout optimization
- Trust & objection design
- Full e-commerce SEO setup
- Ad platform conversion tracking
- 90 days support
Custom / Migration
Large catalogues and complex requirements
$8,500fromScoped individually
- Everything in Growth
- Platform migration with redirect mapping
- 1,000+ product architecture
- ERP / inventory integration
- Multi-currency & multi-market
- B2B or wholesale functionality
Prices are in USD and indicative starting points for scoping — final quotes depend on scope, competition and current site condition. [Confirm or edit these figures before launch.]
Our Work
Recent Projects
Project slots are ready for real client work — screenshots, brand names and outcomes drop straight into these cards.
[Add Store Screenshot]Replace with a real project screenshot
[Store Name] — Shopify Build
Replace with catalogue, scope and revenue outcome.
[Add Store Screenshot]Replace with a real project screenshot
[Store Name] — WooCommerce Build
Replace with catalogue, integrations and the result.
[Add Store Screenshot]Replace with a real project screenshot
[Store Name] — Store Redesign
Replace with the before/after conversion outcome.
Measured Outcomes
Store Outcome Measures
Metrics below are editable placeholders. They will be replaced with verified client results — nothing here is invented.
+XX%Conversion rate
+XX%Average order value
−XX%Cart abandonment
+XX%Organic revenue
FAQ
Questions Before You Start
Shopify if you want hosting, security and PCI compliance handled for you and can absorb transaction fees. WooCommerce if you want no platform fees, full data control, or tight integration between content and commerce. We give you the recommendation in writing with reasons.
A focused store runs four to six weeks. A larger catalogue with custom filtering and integrations runs eight to twelve. Migrations add time proportional to catalogue size and data cleanliness.
That is the goal of the redirect map. Every old product, category and content URL is mapped to its new equivalent before launch. Migrations that skip this step routinely lose most of their organic traffic.
Photography is usually better handled locally, and we will brief your photographer on what the templates need. Product copy and category content we can write.
Most stores keep us on for CRO, SEO or paid campaigns. Launch is the point where you start learning from real data, so it is the beginning of optimization rather than the end.
It is designed mobile-first and tested on real devices, because that is where most of your traffic and abandonment will be.
Let's Talk
Ready to Build a Store That Converts?
Send us your catalogue and your current numbers. We will tell you where the revenue is leaking and what fixing it is worth.
No obligation. If we are not the right fit for your goals, we will say so.